An important challenge was to let natural light into the office space, the larger section of which was located on the basement and subbasement levels with little light penetration. Thus, certain structural changes were introduced.
The gallery was expanded; the escalators in the middle of the former “mall” were removed and replaced by new, light staircases with open risers. In addition, zenithal light was increased.
New windows were opened on the rear façade.
Mirrors, reflection pools, and transparent rooms were created in the deep spaces with no light on the upper entrance level and perception was changed through these optical illusions.
The roof of the courtyard at the sub 3 indoor parking entrance was removed and light was provided for this level.

TBWA is renowned as a creative agency in Turkey and thus sought to reflect its identity on the space. Following the discussions with the agency management, it was decided that the new offices would not merely function as work spaces, but rather house a range of curatorial events and organizations, as well as panels, audio-visual events, pecha kucha discussions, installations and performances.

Consequently, the overall character of the agency is tranquil and serene; the workspaces are installed around the common areas and resolved optically, without touching one another. The work zones, transparent meeting rooms, and the central gallery are covered with the same acoustic wood material, thus yielding a neutral space that can serve as a background for a mini museum to be created in the common areas.

Design Team:
Emre Erenler, Türkan Yılmaz, Yasemin Hacıkura, Ayşe Selin Gürel